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Naming a new tree business


leafboy
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Hey folks,

 

Looking for some do's and don'ts for naming a tree care business. Helping a friend with his new start up. He's a fully quilified arb on the west coast(USA).

 

On top of some do's and don'ts if you have any good names you'd like to through out there that would be great.

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Not any specific name ideas.

 

But if there's a significant populous of a particular ethnic group or settlers in your area, ensure that the chosen name doesn't also mean/suggest something undesirable in a different language.

Edited by TGB
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He should think of his target market. Will it be primarily private or corporate customers. Using his name may be better for private clients. Using a set of letters, ABC Tree Care Inc., may be better for corporate.

How big does he want to get. Will 'Joe's Tree Care' fit the image of a nationwide company? Will 'Axis Tree Management and Consultancy' appeal to Daisy Duke?

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Great Stuff,

 

I know he would like doesn't want to use his name or any real gimmicky names like- "Out on a limb tree service" , "Tree Amigos" etc. Not there is anything wrong with those names he's just not that in to them.

 

He also said that "Arborist" is a job title he seems to always have to explain. Although I feel the same in my area.

 

Do you think "tree service" or "tree care" makes a difference. I like the word "management" that Paul Jenks used. But it's not my company to name.

 

Thanks for the input thus far.

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