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Hill-Billy
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We test and measure all the time. 33% conversion is ok for a business when you are working with new clients. It's an officially recognised figure that means your prices are high enough to make a profit. Too cheap and you'd win a lot more. (Obviously there are many other factors involved in the buying cycle.)

As you begin to work with clients who are either referred to you or are existing clients your conversion rate should improve regardless of your prices(within reason).

You should analyse what you wear, what you say, how you respond to their questions, whether you have covered everything they want. If you give them a price there and then ask them if it's higher or lower than they expected. If they already have a lower price make sure what you're quoting for is the same. Try not to dis the other contractor. List all the things you do as standard; clear up, written fixed price quote, level of insurance, certificated workforce, clear detailed work spec, any planning apps that need to be done etc.

Sell your service on quality and professionalism. You must deliver on your promises. Ask them for their help if you were unsuccessful. There is always someone willing to work for sawdust so avoid going there. If someone else gets the job and does a good job learn from it. If you do get the job ask for a referral to their friends.

Ask questions and learn from the answers.

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We test and measure all the time. 33% conversion is ok for a business when you are working with new clients. It's an officially recognised figure that means your prices are high enough to make a profit. Too cheap and you'd win a lot more. (Obviously there are many other factors involved in the buying cycle.)

As you begin to work with clients who are either referred to you or are existing clients your conversion rate should improve regardless of your prices(within reason).

You should analyse what you wear, what you say, how you respond to their questions, whether you have covered everything they want. If you give them a price there and then ask them if it's higher or lower than they expected. If they already have a lower price make sure what you're quoting for is the same. Try not to dis the other contractor. List all the things you do as standard; clear up, written fixed price quote, level of insurance, certificated workforce, clear detailed work spec, any planning apps that need to be done etc.

Sell your service on quality and professionalism. You must deliver on your promises. Ask them for their help if you were unsuccessful. There is always someone willing to work for sawdust so avoid going there. If someone else gets the job and does a good job learn from it. If you do get the job ask for a referral to their friends.

Ask questions and learn from the answers.

 

That is the best advice on this thread . :thumbup:

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Yes Pauls advice is very good.

 

Personally I dont like mentioning price while I'm on site quoting. If asked I feel uncomfortable, not sure why and I'm sure its not a problem to do it that way but I prefer to think it over a bit on the drive home, and think how i can fit that job in with soemthing else or just figure a way to give a good price thats good for me too, whereas on the spot I might go too high and frighten them off or too low cos I hadnt thought about it and you cant then go home and write up a quote with a higher price.

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Yes Pauls advice is very good.

 

Personally I dont like mentioning price while I'm on site quoting. If asked I feel uncomfortable, not sure why and I'm sure its not a problem to do it that way but I prefer to think it over a bit on the drive home, and think how i can fit that job in with soemthing else or just figure a way to give a good price thats good for me too, whereas on the spot I might go too high and frighten them off or too low cos I hadnt thought about it and you cant then go home and write up a quote with a higher price.

 

I'm sure everyone does the same if its a big job that needs some thought on costs / tine scales etc let alone earnings. On the spots usually the stupid £60s thru to around the £300 mark? :001_huh:

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