Advice needed on landscaping logo

[felixthelogchopper]

cheers for the advice folks, I should play it safe and just go with a more traditional logo, name below a tree, leaf, you know, but I want something a bit different, trouble is not making it too complicated or vague. The top design is a bit builder/estate agent, the bottom one was a spur of the moment thing. Any idea how to make a logo interesting, intriguing, memorable without being too complex, after all there's no one as dumb as joe public.

 

Let's hope none of them are clever enough to work out how to Google things.

[Gary Prentice]

Let's hope none of them are clever enough to work out how to Google things.

 

Maybe that's why everyone has user names, well most people have user names:blushing:

[felixthelogchopper]

Maybe that's why everyone has user names, well most people have user names:blushing:

 

Most people don't put their new logo up on a post when they are seeking anonymity

[Vespasian]

forget any logo, logo's are naff anyways..

 

white writing on a green card, or grey card with red lettering..

 

your aiming for someone to phone you up, not admire or pass judgment on your art style..

 

whats the saying?.. keep it simple stupid... make the phone number twice as big as any lettering..

 

That'll be ten dollars,,

[daltontrees]

Jules! Five minutes? I don't believe ya, I took twenty in 'Paint' eating my lunch. I wish I hadn't bothered now:001_tt2:

 

Honestly, 5 minutes! I use Paint so often that I am super-quick with it. Brilliant wee programme, I dread losing it on my next computer OS upgrade.

[daltontrees]

 

your aiming for someone to phone you up, not admire or pass judgment on your art style..

 

I personally think it's quite the opposite, you're saying 'use me, not the competition, because I've got imagination, flair, ambition, pride in my company, I'll do a better job than the rest and I won't let you down because It want to create an enviable reputation'. Then put it on your van, truck, letterhead, business card, workwear, baseball cap, pens, post-it-notes.

 

Or go down the H landscaping route and wait for discerning customers not to phone.

[Vespasian]

I personally think it's quite the opposite, you're saying 'use me, not the competition, because I've got imagination, flair, ambition, pride in my company, I'll do a better job than the rest and I won't let you down because It want to create an enviable reputation'. Then put it on your van, truck, letterhead, business card, workwear, baseball cap, pens, post-it-notes.

 

Or go down the H landscaping route and wait for discerning customers not to phone.

 

 

 

I would suggest a business card should look business like. who you are, what you are and how to get in touch..

 

By showing such a card to a customer, it shows you mean to get the job done, and not fanny about spending most the time thinking you're Micheal Angelo

[flatyre]

thanks for the replies guys, plenty of food for thought with your design ideas. looks like the verdict is still out on what works best a complex design which shows quality or a simple design that's easy to get. I think the design depends on two things, how/where it will be viewed, and the target audience. A sophisticated design will work as a business card where the would be customer takes it home, and has time to study it, or for bringing in big money projects where the customer has spent months revising the job. But a simpler design works better for smaller jobs when it pulls up beside you at a junction for a few quick seconds.

Two key points which I think are important with regards to the branding/company image are this, its a very young business which hasn't built up the contacts or the reputation to compete for major landscaping projects yet. The bulk of my work will be bread and butter work, fencing, decking, paving etc, not reworking stately gardens. A sophisticated design might look too flashy for the regular home owner looking for a simple garden revamp. The second point is my budget, at this stage I just need something cheap and simple to get the name out there and bring some money in. I think its best to keep it simple until I get established, then I can pay to have a more sophisticated logo to pull in the big money customers!

[Vespasian]

The bulk of my work will be bread and butter work, fencing, decking, paving etc, not reworking stately gardens. A sophisticated design might look too flashy for the regular home owner looking for a simple garden revamp. The second point is my budget, at this stage I just need something cheap and simple to get the name out there and bring some money in. I think its best to keep it simple until I get established, then I can pay to have a more sophisticated logo to pull in the big money customers!

 

 

 

Do a good job for a fair price and the work will soon chase you... and all anybody wants is your phone number...

 

They don't want a work of art, they don't want a sonnet written in there, just your number...

 

and the bonus is, by keeping your business card clean, you'll also keep it cheap... hopefully!!!

[flatyre]

Do a good job for a fair price and the work will soon chase you... and all anybody wants is your phone number...

 

They don't want a work of art, they don't want a sonnet written in there, just your number...

 

and the bonus is, by keeping your business card clean, you'll also keep it cheap... hopefully!!!

 

that's what i'm thinking at this stage.