Are you aware that the new data protection rules have now come into play? These have profound implications for all businesses but it seems people have either hugely over reacted or not reacted at all!
So have you burnt your client’s details in order to comply or have you taken the view that you have a existing relationship where ‘communication is part of that relationship’? We keep getting asked what people should do. So here is our advice:
• Listening to https://www.bbc.co.uk/programmes/b09xcshq
• Make sure you can justify why you hold personal data – for staff/ subbies/ customers and prospects
• Don’t over react. Don’t destroy the data you hold without looking at the rules
So what are you doing to comply? Please don’t say nothing as we all hold data in some form.