Selling up and moving on

[Backpain]

Has anyone successfully sold their tree surgery/firewood/fencing (come what ever) business?

If so how did you value it. Reading up on this it points towards 3-5 time profit + assets (to keep it simple)

I've read a few threads and obviously if you're a sole trader, trading off you're reputation word of mouth etc. you have nothing to sell.

But if you have a proper business who's income is generated by advertising and includes legitimate records of sales year on year.

i.e. the phone rings for quotes because you have high prominance on Google etc.

Is it worth anything or would you just close it down and move on.

Where do you advertise it for sale?